IAR Media Kit

Access One of the Strongest & Largest Real Estate Markets in the Nation

In Print, Online, In Person.

The Illinois Association of REALTORS® is the leading private property advocate in Illinois and the recognized voice for real estate. IAR is an advocate for a healthy business environment and a resource for its members statewide.

46,000 Members | 9,500 Real Estate Companies

Get your company’s products and services in front of the 46,000 Illinois professionals who are active in all facets of the real estate business - residential real estate sales, management, development and appraisal.

Illinois REALTOR® Profile

REALTORS® have become the primary source of information regarding every aspect of homeownership, placing them in a unique position of influence.

• Typical Illinois REALTOR® has been in the business for more than five years
• 46.6% gross household income of $100,000 or more
• Median age: 48 years
• 53% female
• 47% male
• 58% of REALTORS® spend up to $10,000 per year on real estate business expenses; 36% spend between $10,000 and $50,000 per year

55%  Chicago Metro Area
28%  Chicago
6.3%  Central Illinois
3.5%  Metro East
2.4%  Rockford and Northern Illinois
4.8%  Southern Illinois, Quincy/Quad Cities, Danville Area

Give The Information They Are Looking For.

REALTORS® depend on a wide variety of products and services to help them provide reliable, dependable service to their clientele. They are involved in their company's decision to purchase products and services for their business, and they also recommend products and services to their clients on a regular basis.

• Office products and services
• Home protection and warranties
• Financial programs and services
• Internet and e-mail marketing
• Computer products and software
• Mobile devices
• Virtual tours
• Cameras and video equipment
• Signage systems
• Escrow, title and mortgage services
• Internet services
• Appraisal and inspection services
• Cars and auto accessories