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Public Content

Keeping your clients in the Loop

 

 

 

 

 

 

 

 

By Chris Stroisch

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April 2014


Do’s & Don’ts for Better Communication

Don’t dazzle your prospect with real estate terms they are not familiar with.

Develop a clear communication plan and have your prospect sign off on it. The plan should include a checklist with the following details.

  • Dates to review feedback (weekly, bi-weekly, etc.)
  • Targeted time of day to receive feedback, review activities, etc.
  • Their preferred channel of communication (i.e. phone, email, fax, text, Google docs, DropBox, etc.)
  • Designated date on the calendar for pricing review and reduction if required.

Establish who your property owner should contact in advance if they have any issues. This can include brochure box restocking, sign repair and updates on repair completions.

Review your comprehensive calendar of activities for marketing of their property. Include initiatives such as virtual tour photos, video filming, brochure completion, single property website launch, broker tour and public open houses.

Get in writing the seller’s expectations for the marketing services they anticipate you will be using to sell their home. This will clarify their ideas and what you actually plan on providing.

If possible, try to determine what the seller’s motivation is for selling their house on the initial call. This will help you determine their level of commitment to getting the property ready to sell and their idea of pricing their property at present market value.

If you commit to a calendar date, make sure you comply! This will build trust and confidence that you are working on their behalf.

Do not hesitate to offer a list of resources to help the seller get the property ready for marketing. Offer a list of multiple professional services, such as painters, contractors, repair people, stagers, decorators, movers, legal counsel, top lender partners, cleaning services and landscapers.

 

Weekly 3-18-14

Help IAR Build Homes for Habitat for Humanity 

Roll up your sleeves, grab a hammer and show what the Power of R can do!

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New resources help clients learn about property taxes

Illinois REALTOR® Magazine | April 2014

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April 2014

 


 

What realtors® should know about posting on social media

Illinois REALTOR® Magazine | April 2014

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April 2014


Got a legal question? 
The IAR Legal Hotline is the Designated
REALTOR®/managing broker’s go-to source for legal information.
Hours: 9 a.m. to 4 p.m. Monday through Friday


 

IAR’s Members shape legislative efforts

Illinois REALTOR® Magazine | April 2014

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April 2014


 

IAR infographic series offers snapshot of housing market

Illinois REALTOR® Magazine | April 2014

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April 2014

 

President's Message

Illinois REALTOR® Magazine | April 2014

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April 2014
 
 

 

Weekly 3-11-14

Educate Clients About Property Taxes with IAR Video and Brochure 

The Illinois property tax process can be confusing.

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Commercial Legislative Report, 2014

COMMERCIAL STATE LEGISLATIVE REPORT

2014

Here is a summary of the major bills that have been introduced in the Illinois General Assembly that affect commercial real estate.  

House Bill 4354 and Senate Bill 3259.  These bills create a property tax abatement for property that (i) is used exclusively for commercial or industrial purposes and (ii) has been rebuilt following a natural disaster occurring in taxable year 2013 or any taxable year thereafter.  IAR supports this bill.

Date: 
March 11, 2014

Weekly 3-4-14

Concealed Carry and Real

Estate Brokerages

With Illinois' Firearm Concealed Carry Act in effect, IAR's Concealed Carry Task Force came up with some sample policies that might be adopted by member offices if they so choose.

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